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Ginna Newton

As associate director for finance and business development at the Smithsonian's National Zoo and Conservation Biology Institute, Ginna Newton serves as a senior advisor to the director and provides leadership, executive direction and line authority for the planning, formulation and execution of the financial and human resources management operations and for the strategic planning, generation and oversight of all approved revenue-generating activities undertaken by the Zoo or through its business affiliates.

Newton has more than 25 years of cross-industry leadership experience creating and increasing business productivity, financial efficiency and profitability in both the private and nonprofit sector. She joined Friends of the National Zoo at the beginning of 2016 as chief financial officer and later that year added director of retail operations, ultimately becoming chief operating and financial officer. During her tenure with FONZ, the senior leadership team worked closely with Zoo leadership to support the Zoo's work saving species and to build bridges between the Zoo and FONZ by identifying and fostering solutions to significant business problems facing the collective Zoo community. 

Prior to her work with FONZ, Newton served as chief financial officer and director of human resources at Carbon War Room, a non-governmental organization founded by Sir Richard Branson that focused on harnessing the power of entrepreneurs to implement market-driven solutions to climate change. In that role, Newton provided both strategy and management for all financial, human capital and infrastructure resources and teams. She was solely focused on strategic operations improvements, including fiscal planning and developing comprehensive human resources programs that led to overall financial growth and increased staff productivity through both Virgin’s charitable arm, Virgin Unite, as well as the larger global Virgin brand.

Newton's strategic approach to business growth is also reflected in her work as both chief financial officer and president of Old Dominion Enterprises, Inc., a multi-location specialty retailer. There, she led the company to record profitability through complete corporate restructuring that included major shifts in financial strategy, financial planning, operations, marketing communications and training. As president, she also successfully managed the merger and acquisition of Old Dominion Enterprises, Inc. by a large public entity.

Newton received her bachelor's degree from Saint Louis University, and a masters's degree in nonprofit management from Georgetown University.