Charlotte Lorick is the outreach and communications coordinator for the Smithsonian Conservation Biology Institute's Virginia Working Landscapes, a Smithsonian-led research program that promotes the conservation of native biodiversity and sustainable land-use through research, education and community engagement. Lorick's role is to manage relationships and serve as a key liaison with VWL’s dynamic network of citizen scientists, landowners, collaborating organizations (including state agencies and NGOs) and the public.
Outreach and Communications Coordinator
B.A., Barnard College of Columbia University
Her focus as outreach coordinator is to promote VWL’s program mission on multiple platforms (online and offline), diversify the program’s audiences, expand its reach and share the progress and results of VWL’s research with a wide community to inspire conservation action. To accomplish this, she designs all graphics and outreach materials, develops the VWL website, creates content that summarizes the program's research for a diverse audience, recruits new landowners and citizen scientists to participate in biodiversity surveys and organizes events, talks and workshops to engage the local community.
Lorick's interest in sustainable agriculture and relationship building led her to the Smithsonian where she enjoys connecting the scientific community with the general public. She is an outdoor enthusiast and naturalist, and her long-term interest has been in understanding how humans interact with the natural world and how to promote sustainable, regenerative interactions, particularly on working lands.